Monday, August 29, 2011

EVENT OF THE MONTH: SEPTEMBER 2011

                    WORLD ALZHEIMER'S MONTH
http://youtu.be/kCWF_sCJ_gI
                                                        
During the month of September, the Alzheimer's Association is observing the inaugural World Alzheimer’s Month (WAM). On September 21, Alzheimer’s Action Day (AAD), the Association is asking people to wear purple and to take action in the fight of Alzheimer’s. 

In past years, the Association has joined organizations and people around the globe on September 21 for World Alzheimer’s Day. This year, we are excited about the designation of the entire month of September as World Alzheimer’s Month.Throughout World Alzheimer's Month, the Alzheimer’s Association will be spotlighting everyday heroes and their stories of how "The End of Alzheimer’s Starts with Me.

In 2010, Alzheimer's Disease International (ADI) released a new report highlighting the soaring cost of dementia and the need for action by policy makers and governments across the globe. World Alzheimer Report 2010 is a culmination of the most comprehensive, current data.Findings include: 

Alzheimer's is significantly affecting every health and social care system in the world. Alzheimer's care costs around 1 percent of the world’s gross domestic product (GDP). By 2030, worldwide societal costs will increase by 85 percent (a very conservative estimate considering only increases in the number of people with Alzheimer's). 

Address for Communication: Alzheimer's Association   
                                               National Office 225 
                                               N. Michigan Ave.
                                               Fl. 17, 
                                               Chicago, IL 60601.

Website: http://www.alz.org/index.asp

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